What consumers want

This is a tricky question to answer because the answer varies from person to person but in general each consumer wants a particular product but they expect getting the product to be as painless as possible. A consumer wants a person to help them that is kind and truthful as well as a fair price for the product. Consumers have trended toward wanting items that are less monetarily as well as fast to obtain. The item or service may not always be the same but how they obtain the good is what the consumer expects.